Sierra Nevada Oktoberfest - Mills River

TICKETS ON SALE NOW — Prost like a Pro at the 5th annual Sierra Nevada Oktoberfest Saturday, Oct. 12, at Sierra Nevada’s Six Row Field in Mills River.

Celebrating its 5th year in Mills River, Sierra Nevada Oktoberfest welcomes thousands of lederhosen-clad and dirndl-sporting beer lovers to hoist a stein and Prost like a Pro from 5 – 10 p.m. Saturday, Oct. 12 at Sierra Nevada’s Six Row Field in Mills River.

Join in the festive night of craft beer, bountiful food, costumes, dancing, raucous music, and more. Dress your best and brush up on Chicken Dance skills.

A German-inspired celebration featuring Sierra Nevada beer (including the new Oktoberfest Collaboration), ample fest food (brats, kraut, pretzels and more), live music, glass blowing demonstrations, a Chicken Dance contest, a ‘Flash Your Stache’ competition and more.


• General Admission is $32 and includes contemporary German dinner by the Sierra Nevada Taproom, the first Beer/Snack ticket and a commemorative stein.

• Designated Driver is $27 and includes contemporary German dinner by the Sierra Nevada Taproom, the first Snack ticket (redeemable for pretzel or dessert), and a commemorative stein.

• Beer/Snack tickets are $5 for an additional beer, pretzel, or dessert.

Tickets are expected to sell out, so folks are urged to get them soon. Visit


Among the 5+ choices is Sierra Nevada’s 5th annual Oktoberfest collaboration beer, a partnership with Germany’s 200-year-old Bitburger Brewery. Sierra Nevada brewed Oktoberfest with Bitburger’s custom yeast and secret hop blend called Siegelhopfen, meaning “Sealed Hops” — two house ingredients never shared outside their walls until now. It’s a festbier with rich amber color and smooth malty flavor.


Included with the admission ticket is a contemporary German feast, available from 5 - 8 p.m., created by the Sierra Nevada TaproomOther snacks that require additional beer/snack tickets (e.g., soft pretzels and dessert) have a 10 p.m. cutoff.


Turkuaz: Energetic splashes of funk, alternative, rock, R&B, and psychedelia color the music of Turkuaz. Balancing male-female harmonies, strutting guitars, wild horn arrangements, and interminable grooves, this spirit takes shape in the color donned by each respective member on stage nightly via larger-than-life performances.

The Business: The Business is an experience, specifically designed to take audiences to a party fantasy land. Professionalism, unparalleled musical talent, classic songs and engaging performances all work together to deliver on that purpose.

The Polka Brothers: The Polka Brothers are a four-man band of young polka lovers, out to spread the joy of polka, one wild party at a time. They’re a well-oiled polka machine, boasting a fearless repertoire that includes classic polka favorites, pop and rock gone polka (the likes of Aerosmith, Weezer, Lady Gaga, and The Rolling Stones), and originals.

Glass blowing demonstrations

Hot Glass Academy and Asheville Area Arts Council are back at it with a mobile glassblowing studio at the festival for live demonstrations from local artists. Enjoy watching glassblowers creating works. Items will be auctioned off, with proceeds benefiting the Asheville Area Arts Council.


‘Flash Your Stache’ and Chicken Dance contests return. Start growing that Oktoberfest mustache today and brush up on your dancing skills for chances to win tickets to Oktoberfest 2020.

Transportation, parking

There is no parking at the Sierra Nevada site.

All event parking will be at Gate 7 of the WNC Agricultural Center. First shuttles will depart at 4:30 p.m. and will continuously loop to and from the event site until the end of Oktoberfest. If you need to, please leave your car overnight in the parking lot and pick it up the next day.

Also, shuttles are available from Asheville and Hendersonville

Please don't drink and drive. If you overindulge, leave your car or bike overnight and come back for it the next day. Take the free shuttle or a taxi; you’ll make some new friends and keep everyone safe. 

Please fest responsibly. This is a 21 and over event.

The Oktoberfest site is at: Six Row Field,100 Sierra Nevada Way, Mills River. Note: it is not held at the taproom area.


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